Episode 14

full
Published on:

16th Mar 2023

014 Christie Marchese Is Using IRL Community Marketing to Grow Her SaaS Platform

Kinema and CEO Christie Marchese are reinventing how movies are distributed, how filmmakers get paid, and how we have a shared experience—even digitally.

During Covid, Christie created an app that provides hosts with a cloud-based system to securely access a film from a producer or creator and tools to set up virtual chats and panels.

In this episode we cover:

  • Community-based marketing
  • How to build out a three (!) sided platform
  • Lessons from marketing and selling to the entertainment industry

Check them out here

I hope you enjoy, and as always, if you want to learn more about Bloom Growth Studio scales pipeline for B2B businesses, give us a shout here.

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Pipeline Superheroes

About the Podcast

Pipeline Superheroes
Everything you need to know to create reliable revenue for B2B SaaS
"Pipeline Superhero" is a SaaS interview-style podcast that features successful sales and marketing professionals who share their expertise on how to build and manage a high-performing sales pipeline. Each episode focuses on a different aspect of pipeline management, including lead generation, qualification, nurturing, and closing, and features in-depth interviews with industry leaders who provide valuable insights, tips, and tactics for boosting pipeline performance. Whether you're a sales manager, marketer, or business owner, "Pipeline Superheroes" is the go-to resource for learning the latest strategies and techniques for creating and maintaining a pipeline that drives growth and success. Listen in and join the ranks of the sales pipeline superheroes!

About your host

Profile picture for Grant Cohen

Grant Cohen