Episode 39

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Published on:

14th Apr 2023

039 Rohit Agarwal, Co-CEO and Co-Founder of Sora Finance, Wants Every American to Get the Lowest Price for Their Debt

Rohit Agarwal, CEO and Founder of Sora Finance, comes on Pipeline Superheroes podcast to help explain the nuances of GTM in FinTech.

Sora Finance works with Financial Advisors and Employers to provide credit management as a service ensuring clients and employees always have the lowest possible cost of debt. 

Top learnings:

  1. GTM across a three-sided platform: marketing to individual debtholders, employers, and financial advisors
  2. Managing industry headwinds like employee financial literacy investment
  3. Lessons from raising a round in a tough financial climate

I hope you enjoy, and as always, if you want to learn more about Bloom Growth Studio scales pipeline for B2B businesses, give us a shout here.

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About the Podcast

Pipeline Superheroes
Everything you need to know to create reliable revenue for B2B SaaS
"Pipeline Superhero" is a SaaS interview-style podcast that features successful sales and marketing professionals who share their expertise on how to build and manage a high-performing sales pipeline. Each episode focuses on a different aspect of pipeline management, including lead generation, qualification, nurturing, and closing, and features in-depth interviews with industry leaders who provide valuable insights, tips, and tactics for boosting pipeline performance. Whether you're a sales manager, marketer, or business owner, "Pipeline Superheroes" is the go-to resource for learning the latest strategies and techniques for creating and maintaining a pipeline that drives growth and success. Listen in and join the ranks of the sales pipeline superheroes!

About your host

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Grant Cohen